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Motor Efficiency vs. Gasoline Efficiency

Why the Standard Oil Qompany (iVew? Jersey) Maintains a lreal Experimental Depaitment

T HEBK is a p *int Leny^nci Allien ihe efficiency of a mot r car or truck cannot be guaranteed by its manufac turer. Thousand dollar c irs have been known to render longer and more satisfactory service thau others which were valued at two or three time* as much. Mechanically your “job” was perfect when it came to you from the factory. The best of materials^ commensurate with the price of the ear, were used m its construction. The car w r ae as nearly ready for efficient service as the Faanufacturcrs could make it. How do you select Motor Fuel ? From this point the responsibility for efficient operation of ypur motor lies largely w ith you (who must select and purchase fuel and lubricants' and itrilh ihe refine?*.

Your task is to find a consistently good gasoline, adjust your carburetor to it, and nse no other. Tur work is to see that this gasoline i» constantly up to standard; to make sure that you can get it w herev« your business or pleasure takes vou in the field served by the Standard Oil Co. (N. J.); to i/nptt'te it when possible through the efforts of specialist* in our Develop meat Department. Follow Expert Guidance Oor development mt-u arc at »ortt aeekiBg Mill further to improve our product!*. The*e experts have devoted their lives to study of the refusing tansiuesa ami the relation Wtween the properliej of the oils and the service which thiV render. T*ey leal only in facts. Vou'can’t go wrong in foUowhsg their guidance.

New Series o: Shares Now Open Set Isk City B.4 L T»»k tt over with acy ol the Director. « WAYNE M. •TRUTHERS,

Matthew j. byan Merehaat Planter, Wholet&le Dealw had Shipper of Maurice River Cove Ojatses Salt Oysterh, QaaM, Snappers. Oraba Beth PlMMh Dock St. Market, PUfc.

STANDARD OIL COMPANY (New Jersey) Refiners of the best gasoline, obtaintsble

THE ELECTRIC GOODYEAR WELT SHOE REPAIRING •YETEM Work Dona While You Walt GOOD SERVICE BEST MATERIALS Wa Give You a Duality Job Vincent A ssaiante 18 'talla St, sea i

A reliable butli M. A. DEfiRV Coaturtw, Cuvaria

jobbir. to Afi it. Bnacira SEA ISLECnT,K. 1,