Cape May County', Home
Newst
by County Time*
r by the ! PEISTI.Vt, A!;i) ■me roupASi 1 Isle City, K. J.
i Office:
14 BOILDING. Ml South Are, Sea Isle City. N. J.
Alt Asbury Areaue
i should '
» of bus terminals
n on streets
f the city is worryWe fail to see
I worry over
u Th»t city doesn't railroad companies Instead the rail-j «eir own teimmals » they create prey.
► which the city and t thousands of dollars Let the bus concerns Jp own terminals, stop 0 the streets, then touch r trafhc congestKMi will
VTLDWOOD AS A
merchandising center Wild.md b„,i^ „„ b,, place all of one's eggs in i Tat the dollar of the
Grande or Green December » worth
rKn m °re, than the dollar
of the summer visitor from New York, Philadelphia or Pittsburg
in July
And they are going to make a umted drive tc pt that dollar. In this they are right. But isn't it f unn) . they waited so long to arrive at this
dusion?
Certainly it is no greater task to meet the needs of the county «nd town resident in merchandise winter, or all the year round, for that matter, than it it to meet the demands of the summer visitor for amusement and entertainment m the summer, and the efforts and energy required to accomplish the latter will accom-
plish the first.
This being beyond controversy rise, merchants of Wildwood are on the right track when they determine collectively to make their city not alone a summer resort, but a shopping center for Cape May County. There is no reason why the people of this county should go outt.de the county to buy their nerchandise, when under normal conditions the same merchandise should be bought home under more favorable conditions. for as low a pricr and with a saving of time, traveling
and incidental ext
To rxcomplish this purpose Wildwood merchants propose to pool their resources in advertising the advantages of the resort as a shopping center for Cape MayCounty, and urge the people of the county to test the truth of their assertions. This is a bold trp but one that can be readily made effective by making performance square with profession ] —advertise the advantages and
CAPE MAY COUNTY TIMES
FRIDAY, DECEMBER 17, 1926
Hie that the public aodosion that the
should pay their
Because they have been
convenience in i because of a to railroad and i on the part of j
fyc * | then prove it with the goods. But to make their drive success-
ful Wildwood's merchants
take their message to the public they seek to reach, and this can only be done by advertising The
average small town merchant
too afraid to spend a few dollars in advertising, and then wonders why people go to the big city, amirs which use full pages to tell oi the goods they have to offer. And advertising is a very simple
matter. If our memory senes
right it was Manly Gilliam, the
great advertising expert,
South Jerseyman, by the way , the man who did John Wanamaker’s most effective publicity work, who ‘ l0 ' nS i said the most effective advertising
tell the public in plain
'7 English the merits of your goods, ^ the price of them and then hack \ I up your promises with the goods.
A member of * larr
*! York real estate firm, interested j,n developing New Jersey prop-
rrtr. says of advertising:
; these bus
mg on the bounty e taxes they pay e damage they
brays and they are
business trolley
l source of
State, and are
Urosds to a point I will soon begin
r local sen ice. ] curtail propjoint that will i in their taxes, cing the State's
r And in Philadelphia t Jetvv the big trolley M arc acquiring cortrol
I linn and >
j property on which
t they
I part
r field, i
'7 * *
tutu ken te • valet •/ adox! y know if u wf do a bif if u t don't- vt
SEA ISLE CITY SHOULD HAVE PLAYGROUND It is the duty of every community to take care of its children. We can only hope to have physical, mental and moral men and women tomorrow by taking care of the boys and girls of today and providing for them those things that will give them strong bodies in which to house their mental faculties and teach them to live clean lives. One of the needs of Sea Isle City in this direction is a playground of sufficient size not alone for the use of the small boys and girls, but large enough on which to stage a baseball or football game and also to embrace a ten-
nis court
At the present time the children have no place to play except the school yard, and it is said that large enough to accommodate all the children at one tit say nothing about a football baseball ground. This crowded condition should be remedied and there will never be a better time remedy it than the present. There is now vacant land adjoining or near the school property, which could be purchased reasonable price for this pur«e. Certain it is that it never be purchased for any less money than at this time. Within the next few years there will be a tremendous growth in real estate values in New Jersey This will be brought about by s larger use of the Delaware rivet bridge and the completion of the Hudson vehicular tunnel, and the these increased values will roll down into Cape MayCounty and cause another boom seashore proper., that will exd anything hitherto experienced. This means that the price of land Sea Isle City which can now be bought at a reasonable price for playground purposes will soon great deal more, and in-, deed may be built on, rendering s acquiring out of the question. Some day in the future Sea Isle City will need a high school site and such a plot might come handy for such a purpose. In making up their budget for 1927 the Gty Commissioners could most profitably take this matter under consideration.
This Week By Arthur Brirbanm CHARGE TO TEARS FIGHTER'S DRUGS IN THE TLRKEY'S CRAW PROSPERITY'S CHILDREN
Musings of the Office Cat
A. BRISBANE lundeo.
Congress thinks the money would be better In the Pork Barrel than in -.he pockets of pay-
What ft the Use I
Wildwood Daily Breeze: The eeze Is not deeply interested the little personal fractional party scraps which naturally center about the county e of them are silly, others ridiculous and nearly ail
FARMERS GREAT "TUNING nr ARMY For the fanners radio has ceased to be a novelty and has become an important utility. Today the world's largest user radio for information purposes the United States Department of Agriculture. Daily it broadcasts from 100 stations its educational programs lasting for a half I Mir in addition it broadirket news service and
weather forecasts.
Secretary jardrne says a potential million farmers are bring reached daily by the department's educational programs. Within a
i. Secretary Jar dine adds,
it will be possible to hive the atitive ear of almost every farmer
I in the United States.
Regular and careful guidance by radio can place agriculture in . ... a strong and secure position. A
ilvicr from two ” ' , . , , i i lack ol unity- in thought and who plans ad-j ' , , . , lac m has worked to retard agn-
nan who acvrr-
based on ! cu ' rurr - B*d |0 r * n serve to weld and points i , ** e ^* nnfr ‘ ' nto * * tron S unit. _i, , ft inf I Secretary Jardine declares this
; welding process is going on today. He points out that day by day each farmer and each group rereives the same counsel. Gradual-J
„tdMd ! 3r - *"
the Wild
Trace either of the numerous torts, detorts or dlacorts ■ource and you will find Homebody wanted a dollar or two iuors,-or failed to connect with the initial dollar as payment for services, real. Imaginary or pros-
pective.
Take that matter of the break between Prosecutor Campbell and his eo-cai'.ed. "Investigator." Unfreed. Of what real Interest It to the county whether the "investigator" works full time, part time, or no time? A once a week newspaper that admits it Is superior in size, complexion. bea . strength, brains and pulchrituue devotes a double column twelve-point bold editorial in its issue this wesk over the incident of i vestlgatorV resignation, using that Infiniiesnml brad .to hang on an attack upon the County Prosecutor. We hold no brief fov Mr. Campbell; have no opinion to express as to either his fitness or efficiency; wouldn't weep over his departure o>- rejoice over bis promotion. The point wt hope to make clear that our admittedly superior once In a while con tempo raiy is making a mounout of a muskrat hole.
mothers and father's to their children and using common sense in about the aamr proportion that is required to send people hiking for shelter when the rain begins to fall. In other words, more of common sense and good, old-fashioned home discipline and less mystification and tomfoolery abo'U the "revolt of youth, so on. From all of which it is plain no ugh that correspondent is just an amateur, with part equipment in psychology and and the like; and. of course, there Is no way of knowing whether he qualifies as a faahlor*d. sensible father, haps hi- doesn't. He writes almost
too well for that. Chamber of Commerce
Wildwood Journal: The movement Inaugurated by the Wildwood Merchants' Association and the Wildwood Board of Trade for formation of a Chamber of Commerce and the clos.M- union of the Interests in the Board of Trade and the Wildwood merchants Is an excellent one. ome time It has been apparent to all that many of the people in Wildwood, while!
■‘Bughouse"
Philadelphia Ledger: An esteemed correspondent of a metropolitan newspaper avouches ao i opinion, viz.: "It seems to me
American people have
gone bugh use.” By way of explaining such a hazardous proposition he points to the youth movement and says: •••••• nonsense published about the -youth's challenge to age' and the glorification of youth in general. Our forefathers knew better than talk this way. They used to
take youth over But. at couna correspondent div
sendlary utterance as that
striving for the same results, have hem working at cross more sympathetic derstandlng to the aims of all concerned will do a great deal to build up the allied Wildwood Divorce Up 16 Per Cent. Cape May Star and Wave: New Jersey, supreme It. many things, nos- leads in divorce Increases. While the percentage of increase for the United States. comparing 1924 and 1926. was about 3 per cent, and some misguided Slates actually decreased. New Jersey went up about 16 Of course, these fig ires are variously interpreted; men say It means women are 16 per cent, more useless. Women think that men are 16 per cent, more stub-
born.
New Jersey Is a metropolitan State, which means that it either sinful, or enlightened, or both, as you happen to think •bout such things.
Smart Fellow
Postil
•Here's c letter for
you—It has a black border." "Oh. ray poo father Is dead: "But you hav n't read it yet!' "I know, but he's dead. I r>
ognfze his handwriting."
Nothing is original but sin
DcFrank Crane Says!
There is demand for moie public buildings And there Is the Farm Block. It says that if government has money to burn, it should spend some on solving farm problems, and cotton men want help to bold up cotton. Santa Claus is not coming with bis 1260.000.000 bag to the big taxpayers this year. Captain Mabbutt. manager of Dempsey's training, says the champion fighter was drugged with poison in his coffee. That Is possible. Prize fighting la not 100 per cent, ett'cal. But there Is a grab successful prize fighters absorb after they gel the championship that potent, apart from chemistry. Its Ingredients Include: Too much money, self-indulgence, flattery. They all take these drugs and are all beaten by them end. And then there la Father Time; he drugs and knocks out all of us. While this richest country, which solemnly believes that It won the war. tries to fly and can't, the defeated German nation goes as far ahead of us In engineering as it was in chemistry before the war started. A German engineer Is at work on a superplane to carry 10.000 H. P. engine*, ten propellers. 130 passengers, a crew of twenty-five and croas the Atlantic in thirtysix hours. Merely bearing about that makes us dizzy in this country. Investigation of watchmen o_ Long Island grade crossing? found eighteen of them asleep. Fourteen "watchers" are found peaceably slumbering on Staten Island. The human is uncertain reason for persuading railroads to use devices that do ot go to sleep. The best is the raised or sunken grade crossing. A good one would be a sharp right angltturn In the road before every grade crossing, compelling drivers to stop and think. Swinging bed lights and ringing bell?
help.
public should have, but hasn't. Intelligence enough not run over—and not to depend on watchmen.
It's an Old loke. But True
standing alone. When anybody says a thing like that in these
he must either smile or forth his argument In
Son - jokes, like a kitten, apparently have nine lives. Dressed in new clothes, they appear perennially.
Such a joke n the old gag about the small town sport who stood brtore an elite eating place at meal times chewing a toothpick to
give the impression he had just dined within.
Everyone laughs at the story, with perhaps softened malice, lor
line extent he recognizes a kinship with the hero.
T' - genuine, sincere, unassuming man, who is content to appear
what he is and nothing more, is the millionth man.
• , W ! ut n,ost P^P*' want « to be knon-n as great rather than,
simply be great.
Try this on yourself:
their knee andl ^ ' ol1 wrrr offer”! tin- chance to have all the power and! greatness, as well as all the responsibility, work and abuse of a I aforesaid I President of the United States and have no one ever know you were! leave such) ■ resident—-never get credit for grea. acts if rrconipiishcd—would
William S. Roberts, of Butte, Montana, bought a turkey and fie small gold nuggets were found in its craw. The turkey came trom a packing house. Nobody knows whtre it used to eat. There Is a tragedy—a gold mine somewhere, Impossible to local-
It.
But a worse tragedy is represented by the man of genius. Hie brain conuins intellectual gold nuggets of gigantic size. But. like the turkey with the lumps ot gold in its Inside, the genius cannot tell where he got It. Cannot point to the celestial mine whence genius comes.
ultural interests
o share more equally 1 hdge of production j,]
ng principles
age from what it has been
who for about twenty
c!
ind not just pure achievement the thing s part of it, but when it becomes the
it assumes an evil influence.
‘ he desires power and success really
way they .hould; jf,
TV possibilities
Isn't recognition
Of course recogniti
most important consideration.
Not everyone
desires those things.
They are synonymous with work, worry and responsibility. v - itat those who say they want them do desire is the bv-products of power and success, the toothpicks and not the meal. They want the yachts, thr trips to Palm Beach and the
Packard limousines.
To really eat you must pay; to chew a toothpick costs nothing. ohievr costs work and self-denial; to seem to achieve
requires only a weak conscience.
tow-off” drwres the results of achievement, but is unHe would rather chew the toothpick of ;
nee ol paid-in-advance actuality,
li! but the shrewdest eye, has all the attrac-
irdships of actual being.
ovellst makes the hero la 1 gaze upon your faca, times Blands still," and the heroprobably wondered whether meant that her face would stop a clock. Traveling toy salesman: “I love you and want you for my
wife.”
Blonde bookkeeper: "But ard you sure your wife will like me!'* There ere jokes that make ua
laugh.
There are jokes that make UA But the jokes that seem most Are the jokes that are our own. Editors know everything: He wrote to the editor: " How can I keep postage stamps from slicking together?" The editor's reply "Buy 'em one at a time." Mrs. Hen Peck had just thrown the table lamp at Mr. H. Peck, missed him. and hit tho wall, demolishing ih. lamp. "Well, anyway," said Hen. "after tonight well see things In a *w light." Negro: "George Washington Columbus, suh." Judge :"How do you spell it!'* Negro: "What's 'at?" Judge: "How do you spell your name?" Negro: "1'se don't spell- It. ( dictates It." Heroes We Have Met We know a man who medal* He won where shot and ahell were popping. He moc'. at danger's
stares
But yet. his wife can lake him shopping. Mrs. New had called on an Oce*n City grocery store to register a complaint. "1 ordered a dozen oranges from you today.'* she said sharply, "and you only sent me eleven. How was that?'* 'Well, ma'am.' explained the grocer, "one of them was so bad that I took the liberty of throwing It away for you." The young Woodbine son waa sick and the doctor called. He told the boy he must go to the hospital. Boy: "Oh. doctor. I don't want go to a hospital." Doctor: "Why, a hospital's » fine place—clean and conven-
ient."
Boy: "But. doctor. I don't ant to go there. 1 don't want baby. 1 want a pup." Ait Optimist Ole Uncle Finn was a good old
chap.
But he never seemed fer to cara a rap. M the sun forgot To rise some day. Old Finn would say: Uncommon dark. this hern we're In. But taln'l so bad as It might *a‘ been.”
chilling
But a big cyclone come "long
one day,
An' the town was wrecked and blowe.1 away; When the storm waa passed We stood a.ound And thought at last Old Finn had found The state o' things he wa*
buried in
About me bad as it could 'a' been.
dug out i
the twisted
To really :
Every
fraud than eat
telligcuce in allowing crumbs from the p. spertty tabl- to fall within the reach of the workers. There is prosperity enough for all. and It will last longer if rybody has a little of it. Prosperity's slepchildren are the cotton growers and the tex-: tile manufacturers. Women that used to wear yards upon yards of material now wear about as I much as Is used to wrap up a
baby.
Northern textile workers worry about the removal of their In-1 dustry to the South, and they
may.
Coal and Iron, side by aide.! took the iron mills to Pittsburg. Mm " tap pov - - -
And lifted a rafter off his neck. He was bruised an' cut And a sight to see; He was ruined, but « He says, says he: With a weak look 'round and * smashed up grin: " Taln’l half as bad as It might But. after all, ifa the likes of Finn Makes thla world fit for livin' In. When days are drear And akies-are dark. It’s good to hear Borne old cuss bark: "Now. see here, son." with * cheerful grin. '' 'Taln't half so bad as It might T1DK TABLE FOB bFCEKBER
‘ by i
urally
' the I
In £
ung:
""Hiis day the noise of battle;
Vi"'.:" , L S-

