Page Eight

papp MAY STAR AND WAVE Saturday, December 2, 1922 _ i — — ' A

7 5 IF FIRE COMES s LIKE A THIEF IN THE NIGHT J \ I „„ go,,, .ml Uw» il -i" I* "» ] insured. Insure and be safe, it pays. TENENBAUM BROS. . SPECIALISTS IN EIRE INSURANCE 418 Washington Street Cape May, N. J.

WEST CAPE MAY Paul Bennett of PhiMelpWa. spent f turned after spending the ween a ^ Ejd>sn Kmer Reeve* is spending a gnent Thanksgiving Day with Dr. Beu Hand and wife. r Mr and Mrs. Orion Reeves are t spending the holidays with Mr. Reev- r 66* parents. Miss Ernestine Cossahoon spent Thanksgivin" with her father at s Stone Harbor. . ~ „ t George Meyer of Dickinson College. j spent Thanksgiving with his PareiitsMrs. Annie Hand spent Tuesday in ( Philadelphia. If you have anything to sell or rent, try an "ad" in the Star A Wave- : Mmoum GET WEIL FAST IF you have been ill, and it seems I as if you never would get your strength back, you need the wonderful strengthening and rebuilding qualities of Gude's Pepto-Mangan. It has helped thousands of invalids and convalescents to get back their strength, put on firm flesh, eat well, deep well, feel well and BE well! Your druggist has Gude's PeptoMangan— liquid or tablets, as you prefer. Gude's Pepto-M.an2an Tonic and Blood Enricher_

CAPE MAY POINT r Come out on Sunday at 7:3° P. M- t special Thanksgiving sermon by the t Rev. Frank SheppaM resident minis- ' ter. The men's /iboir will furnish music for Christmas. The Hilliard Property has been purchased by a p/ofessor from the U. of ( i>. " — , E. W. Springer has a force of men ( repairing the breakwater in front of the Lankeneau." This is a much needed protection. Would it not- be a great attraction to the Point to have the little grove , at the intersection of Ocean. Cape and c r i a ..ai.tioc olpare<1 out, a founOxford Avenues cleared foun "

tain erected there and the place made t a beauty spot for traveler. t Quite an lnterestmg article, that in , Inst week's paper, relative to the s "good roads biU" and the Ferry- Now is the time for all good men. to come . to the aid of the party ami .the, party j in this case means the "Point. Let . us. everyone, fall in line ami helB - bring thus great improvement about. ( Things are looking forward and wc must keep step with progress, it wdl mean much in the future- pie delightful weather continues ami quite a ; I number of folks pay a week end visit. , Mr- and Mrs- John Hanley have ' taken an apartment in West Phiadelnhia for the winte^months. STARTED O. K. A company was having target practice and Private Murphy, who tad re peatecHy missed, was admoiudhed by the captain: "You can do better than | that. Murphy. Now thry it again and don't flinch!" , . . | Murphy fired, but as usual missed- ' "What was the matter with that last . shot?" And the captain appeared J PeMurphy looked up and answered: "I i dunno sir- It was all right when it ' left here " m | a , Subscribe for the Star & Wave.

FROM CRADLE TO THE GRAVE a There are few wl>o can escape it! It might be possible for some person to a go through life without the use of J printed matter in some shape, bu- 1 such person would have to be born a on an island in the ocean, unknown to man, never see a book, newspaper, . magazine, or a printed word, and die j without the world knowing he had c ever lived. This might happen, but it would be phenomenal, indeed, and ^ most unusual. ,t Whatever the average man or wo- ( man might be.Uere is no chance that | , he or she can escape publicity in some , form or other, or of baring printing . play an important part in their lives. I In even the largest cities, all births, are published, or made a matter of; record, and the same with marriages and deaths. Of marriages, it is quite possible for one to escape, but nqt birth and death- These are bleDie- • f

Between these two there comes ' many opportunties to use printed nmt" \ r ter, and the way and the amount used 1 1 tells the story of what- a man or wo- , , man becomes in this world. If a career" is the object, then printed matter must be used in large quantities. | If merchandising or manufacturing is the object, printed matter must also be used," and lots of it. In each the amount of success depends to - great j 1 . degree upon the amount or printed matter used. ' In Chicago there are several con- , cerns whose businesses have been ' built upon the use of printed matter- 1 ; One concern started out with offers of 1 cheap watches in circulars and ^sent j

the circulars broadcast by mail, .wen- . - tnally this drifted into other lines and ; the concern -soon became one of the business houses in the united States. A paint company in a small Ohio c town was doing Jdst a moderate business. The local printer suggested a special label on some paint, and some circulars. The suggestion took, and r today both the paint concern and the • printer have large plants. I A lad in a country town store in • New York put out a special table with ■ • some shop worn goods at 10 rents . each- They were sold m a day or two, and from this came the idea of the 5 J and 10 cent store. The publicity he I used was printed cards and window I displays — but printed matter he had j - to haveOne of the greatest manufacturers , y in the United States today does not , ii pay for much publicity, but he man- , J 1 ages to pull off sensational things and I keeps his name in the paper, and his I. name and his product are so linked t together that they are inseparabled He must have the printed word about ! his product, and manages to get lots 1 1 of it for nothing. He has even been it 'accused of getting up jokes about his i product and scattering them broadcast , on the principle that it doesn't make \ any difference what people say about

thing as. long as they say something. The man wife says it doem't pay to advertise does -not stop to think what he wdhld do without-advertising— pernot for himself, but those who advertise wares for his usei A printer's wife was on a visit, and the printer prepared his own breakfast while she was away — and along dishwashing. A box of soan Hakes used by his wife tor washing her silks and other delicate things, was handy. He dum-ed some in the hot water, stirred the water until it was all afoam, and then put in the dirty dishes- He , i found they washed better ^nd also j 1 dried easier. When the wife returned | 1 he told her about it, and had a hard 1 i time eonvinrin" her, bat finally did- ; He wrote to the company who made ; the soap Hakes, and they are now advertising them for dishwashing " ! And this list might be continued for many pages, as to-Ahe possibilities of ur-uie possiuhiusr ■—

printed matter heloing men and women to achieve, sometimes in the most unexpected way — and seldom ' ttfice alike. Take printing from the work! today and the world would not amount to much. , Take printing from the man who " ■ wants to achieve, and he would not | ■ | wet very far. . * 1 1 Not very much can be done without I printing in some shape or other, and . ; therefore "Printing is the Inseperable i : Companion of Achievement." - 1 In fact, almost everything else has a . f! substitute that can be used, except t printing

OANBERS OF I COLD , * \ 1 t Oapa May Fsopls Will Da Wall to 1 Haad Them. Many bad cases of kidney trouble ' reaalt from a cold or chill. Congest ' ad kidneys fall behind in AJterlngthe 1 poison-laden blood and backache. ] "headache, dlutaeis and disordered kidney actkin follow -Don't neglect a oold Use Doan's Kidney Ptlle at the Bret sign of kidney trouble. Foh . low thU Cape May resident's examale, Joe Stratton. city fireman. 610 Lafayette St., says: "I can recommend Doaa'e Kidney Pfila aa a good, re liable remedy. My kidneys were weak and disordered and If ' got weak and took cold I was In for a spell of backache that hurt me to bend or do any stooping. Mornings I was tired ont and felt dull and my kidneys didn't act rglht I used Doan's Kidney Pills from Ware's Dreg Shop, and they went right to the spot and soon rid roe of the ; backache and that tired run down ! feeling." . 60c. at all dealers. Poirter-MIlburn | Co.. Mdre.. Buffalo. N. V. a^Mwavn:

■ What a Wise j pride in^her baldi^ and fl health is ne^verwon away 1 Iutely pure and depenjithe best homes in the r , . country. It Contains No Alum ' - ~ ~ -

(Continued from Page Five) -#"■ ■with every penon in an institution workmg enthMiastiealiy-. bu«i„e« is bound to sueeeed." . They took th» idea at one bound when they organized the Hart Store Club, numbering every member of the staff. It elects officers, pays dues and has two hustness meetings each month. The social evenings are also regular events. All/are inspirational and pep-up meetings. Questions of policy, service, etc., are taken up and threshed out. Harts has also adopted profit sharing plan, paying tm J»er cent of the increase over the previous year's business, plus an added $700 if the volume of gain exceeds $30,000. Checks are distributed the day Christinas. One year Harts divided $1700 among its sales peo- 4 ple_quite a large bonus for the then twenty some clerks in a small country town. * ' . . "Beating the mail-order competition has been our most gratitying , """Thcvld ri™""'«dofE^ibKays. They gut mail order -N i t ii iho Hicr hmiRM Thev sent and bought mail order * is & s — — • . ■ Th'i a"Z,T ut ' ISi »- «•»«>- "rh7 *zi ed ihe saiespeol'le what they had fuuod, °rd«r M*I brought forth-comparison made-sale closed and a customer cemented . [ HS£h department ha. if table where Hart merchandise i. show!- J ! 5i"' 1" tXZSS aTt in other smaii U» merchant 1, i. ° VS your buying — buy with a mail order catalogue m jour ' hnnd==-wateh your buying— then Advertise.

I. r Why not have — * - 8 "-«« You-ait. 'sss- • I ' 1 - - 7m LT.i-.H-- .lea-- I. ■ the disturbance of noise lJ§Wr- *•■*-<• / JOHNS-MANVILLE KEYSTONE HAIR INSULATOR MfY J0HNS-MANV1LLE KEYSTONE HAIR INSUUT0R " _ ■ / The ideal sheathing - Kerbs in the htal - Keetisout the cold. f* A milted insulation ■ Keets the building cooler in ■ X / g Li Summer • warmer in Winter . A — # A flexible building insulation containing millions ot B , , , » 5 / dead air spaces - the best form of insulation for floors, f The oppretdve, twelledng heal ol tummei :hat mucumst 0 I walls, ceilings and partitions. I HmtauSS . Yt. tauHve jjd. de^b g ^ f Ey its use you can insure your house being wanner . I rooms refreshingly cool because Johns- Manvillc Ketone nan G I In winter and that the fuel saving will very soon pay for I Insulator is an effective barrier to outside temperature extremes. V I the sjight cost of Keystone Hair Insulator. You can be 1 And not only that but your borne b as snug and ^««nm j - I assured of a cool house in summer and a dry comfortable \ Winter as it n i comfortable and ih^igh walls. I and quiet house at all times because Keystone Hair \ bom the dBturban^^ Keyslone Hair Insulator is not only a j Insulator insulates against heat, cold and noise. It will \ IS "duSTJ K5d Zi buh^mhtuohe. W X I not rot, pack down, absorb moisture or carry flame and \ c^p.;d. j a J chemically cleaned cattle hair, nalinet jj£ m 1 it is vermin-proof and odorless. ' \ own protection bom heat, cold and dwmpnrsa m - 1 I Johns-Manville Keystone Hair Insulator consists of * \ between two layers o( *troog^<n"®J£ap^t" ^ vernun°pfoof and la layer of chemically cleaned cattle hair - nature's own \ doM^attrartjM^ei* ^ pay, for itself in real U mm 1 protection from heat and cold - between two layers of \ comfort and the actual saving ih bid during Winter months. B \ building paper securely stitched together. You can \ Used for insulating dwellmgs, garages, ice boxes, edd storage U j \ insulate your house with this ideal, durable sheathing \ pl.n^. grdess cookers, poultry homes, rtc. Fm sound B \ at a very slight cost and don't forget - it is cheaper to \ deadening in Boors, walk, criBngs and partitions ot hcm«. A H \ build a warm house than to heat a cold one. ' \ . M. CAT&rikW^o^ories. etc. ^ «i /or /.rfirr particuUn S 1 T. S. GOSL1N LUMBER CO • i CALL BELL 21 OR 22 | g Johns-Manville Service Covers the * • KEYSTONE 1 OR J S Johns - Manrille Distributors. Bring Building Materials roBAN™'ASBEST03 ROOF | ■» I — T°u' WILDWOOD - - NEW JERSEY J